Social media tools have become an important means by which to further propagate company messages. Twitter is an excellent tool for disseminating news releases or other information that doesn’t rise to the level of a news release.
The LifeSci Public Relations team can also assist in launching blogs for CEOs or experts that can be published on the company website or on platforms such as LinkedIn.
YouTube channels are a simple way to house all company or related video content on one, easily accessible location. Video content may include interviews with executives or KOLs, conference presentations or animations elucidating a product’s mechanism of action.
Wikipedia pages are often the first result in a Google search. LifeSci PR will encourage development of a company Wikipedia page and inclusion of information about the company’s products or technology in relevant existing Wikipedia pages.